March 8-10 Hyatt Regency Crystal City
Arlington, VA
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Tuesday, March 8, 2016

E105: How Students Experience Search Results

4:30 p.m. - 5:15 p.m.
Deirdre Costello, Director, UX Research, EBSCO Information Services
Christi Showman-Farrar, Consultant, Massachusetts Library System

Search results have evolved from a portal to a destination. This is especially true for students, who are now entering school with a command of Google, even if they don’t know how to use a mouse. Deirdre and Christi talk about EBSCO’s user research findings on the topic of search results, including why students are drawn to Google and Wikipedia, how school libraries can use this to their advantage, and how those habits represent a technological and sometimes generational divide.

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