March 8-10 Hyatt Regency Crystal City
Arlington, VA
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Monday, March 7, 2016

W1: Searchers Academy: Reinventing Search

9:00 a.m. - 4:00 p.m.
Mary Ellen Bates, Principal, Bates Information Services, Inc. USA
Greg Notess, Faculty & Graduate Services Librarian, Montana State University
Marydee Ojala, Editor-in-Chief, Online Searcher Magazine, USA
Gary Price, Co-Founder, infoDOCKET & FullTextReports
Robert Berkman, Business Outreach Librarian, University of Rochester (NY) Co-editor, The Information Advisor's Guide to Internet Research

Now that our smartphones can search the web for us, how do info pros set themselves apart from anyone with access to Google? This full-day workshop looks at what is innovative, creative, and unexpected in advanced web research. Searchers Academy allows you to interact with a series of industry experts who share their ideas and expertise in the field of research on the web and in social media. There’s always something new to be learned from these leading-edge info pros. Participants should have basic experience with web searching, but even searchers with an extensive searching background will come away with a new attitude and new resources and tools for more effective and strategic searching. Get the latest tips and tricks from our super searchers! Academy topics include:

• Hacking Google: Learn about the new and little-known search features that enable you to out-Google anyone … even your clients!

• Hacking the Deep Web: Today’s best techniques for identifying and searching the rich content within the deep web

• Hacking the Social Web: How to get the most value from social media—for research and professional development

• Hacking Your Deliverables: What you can do with your search results to make the information even more valuable

• Hacking Subject Searches: Specific tools and resources for searching in a variety of specialized topics

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