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Thursday, March 30, 2017
A303: Rocking the Small Screen: Video & Libraries
1:45 p.m. - 2:30 p.m.Video on the web is one of today’s hottest social networking trends. But what can online videos do for your library? Why use video on your library’s website and social media channels? King explores the reasons behind making videos to promote your library, to engage with your customers, for outreach and learning through a variety of case studies. Get tips on what types of content works best, and learn what to consider when planning for and implementing a video presence at your library. Yavapai College Library’s videos are used in libraries and institutions around the world. Creative videos can be the hook needed to grab users’ attentions. Whether your goal is to promote collections, engage students during instruction, or disseminate information quickly to online students in a way that will stick, you’ll get to see examples of successful video techniques as well as a framework that reviews goal setting, management, the storyboard process, and video and audio tools. Walk away with tips and tricks for creating entertaining videos that can be used in the classroom, on digital signage, through social media, and more.