Wednesday, March 29, 2017

Getting library products in front of our communities in a personalized, flexible ecosystem is the name of the game today. Shaffer shares how the Baker Library uses a content management system (CMS) middle layer with curated, reusable content objects and information management practices to build information products targeted to users, resulting in continually highly curated, frequently updated, dynamically created research and course support guides. In addition, the library uses information management techniques (metadata and taxonomy design, entity management, analytics, and query analysis) and inhouse search engineers to inform the search engine configuration and create a search disambiguation dialogue with searchers, resulting in new ways to connect users and their queries to the best content. Get some inspiring insights and ideas from our speaker.