March 28-30 preconference workshops March 27 hyatt regency crystal city
arlington, va
Bookmark and Share

Thursday, March 30, 2017

B302: 25 Top PR/Marketing Tools in 40 Minutes

11:45 a.m. - 12:30 p.m.
Jennifer E. Burke, President, IntelliCraft Research, LLC

From the Tools You Can Use columnist in Information Today, Inc.’s Marketing Library Services newsletter, comes a quick-fire roundup of the tools you need to make marketing and promoting your library easier. Burke highlights at least 25 different tools (free or low-cost preference given) that you should be aware of for social media, metrics/ analytics, design, research, production, and/or planning and how your library can use them to make your marketing jobs easier and better. Timing of the session allows interactive discussion among attendees over whether they are currently using a tool, their success stories, and some crowdsourced recommendations. Screenshots, summaries, and live URLs are shared for all tools in the roundup.

Get Updates by email


Connect With Us


  • Twitter
  • LinkedIn
  • Google+
  • Facebook

also at Computers in Libraries

Library Leaders Summit
Internet at Schools Track
WebSearch University

Diamond Sponsor

Library Leaders Summit Sponsor

Break Sponsor

Networking Reception Sponsor

Learning Partner

Association Sponsor

Media Sponsors