March 28-30 hyatt regency crystal city
arlington, va
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Monday, March 27, 2017

W16: UX Design for Broader Discovery

1:00 p.m. - 4:00 p.m.
Stephanie Rosso, Principal Web Developer, Hennepin County Library
Amy Luedtke, Senior Librarian, Information Programs and Services, Hennepin County Library
Iain Lowe, Director of Product, BiblioCommons Inc.

While patrons have embraced using online technology to access their public library, most of these interactions are limited to borrowing transactions. If libraries are to be truly relevant in the digital world, we need to nudge patrons out of the well-worn pattern of log-in/transact /log-out and find ways to get them to linger long enough to discover the richness the library has to offer beyond borrowing items, while offering them opportunities to add their own voice to the library's online community. This workshop explores design patterns and techniques for introducing content to patrons at appropriate moments in their learned workflows. It considers how to encourage patrons to add their voice to the library community and overcome concerns about privacy and security. It shares research and experience from BiblioCommons and Hennepin County Public Library's efforts and looks at analogs from other domains. Workshop participants will be asked to participate actively in a hands-on session to solve a specific design challenge in teams.

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