March 8-10 Hyatt Regency Crystal City
Arlington, VA
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Tuesday, March 8, 2016

B102: Writing for the Web

11:45 a.m. - 12:30 p.m.
Chanitra Bishop, Web & Digital Initiatives Librarian, Hunter College
Toccara Porter, Student, Ivy Tech Community College

When it comes to online information, we’ve all heard these sayings: People do not read block text. Less is more. The shorter, the better. But, what does that have to do with library websites, online tutorials and learning objects that you design? This talk provides best practices on how to create a user centered website with a focus on crafting concise library messages in the online environment. Speakers share personal tips and tricks, including showcasing examples from websites, LibGuides, library tutorials, and online learning modules, and discuss the advantages and challenges of writing information in small bites, in addition to ensuring that online webpages are accessible for users with visual impairments. The presentation concludes with an open discussion with the audience to further explore strategies for creating webpages with curb appeal for library users. This presentation is suitable for all librarians but especially those individuals who work in the area of web design, distance education, and online instruction.

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