March 28-30 hyatt regency crystal city
arlington, va
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Thursday, March 30, 2017

D302: Upping Our “Gamification”: Speaking Millennials’ Language

11:45 a.m. - 12:30 p.m.
David Folmar, Library and Media Specialist, iSchool TRACE Center, University of Maryland

Be tech-smart and culture-savvy by using game-design thinking and gaming activities to connect with current users in a fun way and draw in new ones. Hear from a library communicator who literally wrote the book on this topic. Online games are incredibly popular; libraries, book apps, and learning institutions are leveraging this to bring in new audiences and engage with existing ones in new ways. Why are they doing this, what is the benefit, and how do you make it work to promote your library? Get the answers here!

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