April 17-19 hyatt regency crystal city
arlington, va
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Thursday, April 19, 2018

Guide to GIF

12:30 p.m. - 12:45 p.m.
Meghan Kowalski, Outreach & Reference Librarian, Learning Resources Division, University of the District of Columbia
Kirsten Mentzer, Technology Specialist, Northern Virginia Community College's Medical Education Campus

GIFs are everywhere, but how do you make the most of them? GIFs can be a valuable tool for emotionally engaging your social media followers particularly those in younger generations. This cybertour discusses best practices for using GIFs including how to find the right GIF, the types of GIFs available, and GIF management.  It looks at the way GIFs are used to denote irony, humor and sarcasm, and emotional reaction as well as the power of GIFs in regards to racial emotional labor, contextual implications, and directive emotional impacts. Hear how GIFs can be made more accessible to your users.


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