Managing Director
AWARE
Arthur Weiss is the managing director of AWARE, specialising in marketing intelligence training, analysis and research. Arthur has worked in the information industry since the 1980s and has consulted for a number of the leading companies in the information industry. He has written articles and lectured on a variety of marketing, competitive intelligence and information industry related topics and offered the world’s first workshop on using the Internet for Competitive Intelligence, at the 1997 Online Information Conference. Current interests include the role of social networking in business, scenarios for the future of the information industry and using online approaches to finding key competitive intelligence information. And always - finding (and using) new sources whether fun, funky or fantastic as a way of helping clients.
Arthur is a Chartered Marketer with the UK's Chartered Institute of Marketing and a member of SLA, AIIP (where he served as membership development director between 2012-2014) and the Association of MBAs. He is married to Susy, a teacher, and has two children the older of whom as just got his PhD in Maths and the younger is still studying.